milliCare Looks Back on Strong Growth in 2018
Continued expansion in locations, service offerings and franchise owner support sets up 2019 as a year for even more aggressive growth
Whether it was entirely new milliCare commercial floor cleaning franchise locations coming online, or other brand owners converting their operations, 2018 was a good year for milliCare’s overall visibility.
Now add to that a growing roster of services, including care packages designed to raise ticket totals and increase revenue, and you’ve got a brand that is ready to see even more significant market penetration in the coming months, says Bill Helton, Director of Franchise Development.
Industry recognition accompanies new franchises
“We continue to bring new franchise owners on board who are coming in from other industries, and also those who may have a commercial floor cleaning franchise as an independent operator or under another name who like what milliCare’s experienced operational team has to offer,” Helton says. “Getting people from both sides of the spectrum is very encouraging to us because it shows that our business model has a very strong appeal to those who understand the industry.”
The heightened awareness of milliCare also is bringing it accolades, such as placement on Entrepreneur’s Franchise 500 list alongside other “best of” tallies kept by well-known and respected industry watchers.
Growing services pool means more opportunity
One reason potential and current commercial floor cleaning franchise owners are drawn to milliCare is its nonstop efforts to create and capture more revenue opportunities. By bundling and adding on services, franchise owners are able to land new clients while also beefing up ticket totals for their current ones, Helton says.
“Providing outstanding floor cleaning is what we do, but when we can do entryway work or other services, we embed ourselves more fully into business operations,” he explains. “That means more frequent visits and a higher invoice for each of those. We are continuing to modify and improve our equipment and products as well, so that cost savings can be realized by franchise owners on the back end.”
Ranked 206 in Entrepreneur’s Franchise 500 list, milliCare Floor & Textile Care franchise is a business-to-business floor and textile maintenance company, with 70 locations in 29 states and six countries. Our parent company, Milliken & Co., holds more than 7,000 patents in flooring, textiles and floor cleaning — experience and tools milliCare leverages as we carve out a niche in the floor cleaning industry. Startup costs start as low as $106,000 to $150,000, making the potential for high returns remarkable.